Marketing Executive - Skin Care

Location Bangkok
Job Type Full time
Salary 60,000

​Our client is a multinational cosmetics / skin care company and is a global market leader in the beauty industry. With over 119,000 employees worldwide, the company has expanded rapidly and Thailand is currently a thriving market. They are now seeking an experienced Marketing Executive to assist with in the marketing of a new dermo-cosmetics skin care brand in the following role:

MARKETING EXECUTIVE – SKIN CARE

The Marketing Executive will be reporting to the Brand Manager and will client’s marketing strategies and activities that are revolved around the following responsibilities:

• Develop yearly brand plan, complete with outlined objectives, strategy and tactics, ensuring growth goals are met

• Develop and execute marketing plan to establish and maintain brand awareness.

• Developing the marketing strategy for the company in line with company objectives and drive qualified traffic to our front door.

• Planning and implementing promotional campaigns.

• Manage and improve lead generation campaigns, measuring results.

• Creating a wide range of different marketing materials

• Working closely with design agencies and assisting with new product launches.

• Competitor analysis with overall (MKT plan / Promotion / Distribution / Location / Strategy)

• Overall responsibility for brand management and corporate identity

• Maintain effective internal communications to ensure that all relevant company

Qualifications:

• Bachelor’s degree or higher in a related field.

• 3+ years’ experience in brand management, experience in Skincare, Personal Care or Beauty/Cosmetics

• Candidate with marketing experiences in the dermo-cosmetics sector are preferred.

• Previous experience partnering with pharmacies and other specialty retail locations is essential.

• Must be a strategic thinker who can develop ideas for growth and drive

• Experience manage and developing a team.

• Must have strong communication, presentation and interpersonal skills with the ability to juggle numerous responsibilities.

• Strong knowledge in consumer buying habits. Product portfolios, trade, advertising, promotion etc.