Senior B2B Marketing Officer - Fragrance Division - Smart Search Recruitment

Our client is one of the most well-known global Asian food flavoring and ingredients manufacturer with over 12,000 employees globally. In Thailand, the company operates a regional sales and R&D center in Bangkok with a sizable number of employees servicing their clients in the Indochina region. Currently, they are seeking an experienced Senior Marketing Officer to join in their fragrance division in the following capacity

The Senior Marketing Officer will be responsible for driving B2B fragrance marketing and product development by identifying market opportunities, developing customer-focused concepts, supporting sales growth, and collaborating with cross-functional teams to deliver innovative fragrance solutions. The overall duties and responsibilities of this sought-after position are outlined as follows: 

• Analyzed market trends and customer needs to identify business opportunities and develop commercially successful fragrance solutions.
• Partnered with the sales team to strengthen customer engagement and contribute to revenue growth.
• Led cross-functional collaboration with Perfumery, R&D, Consumer Insights, Market Research, and other stakeholders to deliver new product initiatives.
• Designed customer-centric fragrance concepts tailored to market demands and strategic business goals.
• Evaluated regional consumer preferences, competitive activities, product innovations, and industry developments to support marketing strategies.
• Recommended innovative product ideas and strategic solutions to enhance the company's competitive positioning.
• Administered and maintained new product documentation, ensuring the accuracy and integrity of product information.
• Oversaw the organization and maintenance of product samples and marketing resources for efficient accessibility.
• Liaised with regional offices and global teams to facilitate information sharing, project coordination, and successful product launches.

Qualifications:  

• Bachelor's degree in Marketing, International Business, or a related discipline.
• Postgraduate qualifications, such as a Master's degree, are an added advantage.
• Over 6 years of experience in marketing, ideally within the fragrance, cosmetics, FMCG, or related industries.
• Strong command of written and spoken English, complemented by excellent communication, presentation, and stakeholder engagement skills. 
• Basic knowledge of Adobe Photoshop and other product design software.
• Basic knowledge of fragrance and cosmetic ingredients.